Read HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books

By Bryan Richards on Sunday 28 April 2019

Read HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books



Download As PDF : HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books

Download PDF HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article &quotWhy Every Company Needs an Augmented Reality Strategy&quot by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books

Machine learning and data analytics are powering a wave of groundbreaking technologies. Is your company ready?

If you read nothing else on how intelligent machines are revolutionizing business, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how these technologies work together, how to adopt them, and why your strategy can't ignore them.

In this book you'll learn how

  • Data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights
  • Blockchain has the potential to restructure the economy
  • Drones and driverless vehicles are becoming essential tools
  • 3-D printing is making new business models possible
  • Augmented reality is transforming retail and manufacturing
  • Smart speakers are redefining the rules of marketing
  • Humans and machines are working together to reach new levels of productivity

This collection of articles includes "Artificial Intelligence for the Real World," by Thomas H. Davenport and Rajeev Ronanki; "Stitch Fix's CEO on Selling Personal Style to the Mass Market," by Katrina Lake; "Algorithms Need Managers, Too," by Michael Luca, Jon Kleinberg, and Sendhil Mullainathan; "Marketing in the Age of Alexa," by Niraj Dawar; "Why Every Organization Needs an Augmented Reality Strategy," by Michael E. Porter and James E. Heppelmann; "Drones Go to Work," by Chris Anderson; "The Truth About Blockchain," by Marco Iansiti and Karim R. Lakhani; "The 3-D Printing Playbook," by Richard A. D’Aveni; "Collaborative Intelligence Humans and AI Are Joining Forces," by H. James Wilson and Paul R. Daugherty; "When Your Boss Wears Metal Pants," by Walter Frick; and "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani.


Read HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books


"This is one in a series of volumes that anthologizes what the editors of the Harvard Business Review consider to be “must reads” in a given business subject area, in this instance mental toughness. I have no quarrel with any of their selections, each of which is eminently deserving of inclusion. If all of these articles were purchased separately as reprints, the total cost would be almost $100 and the practical value of any one of them exceeds that. Given the fact that Amazon US now sells this volume for only $16.24, that’s quite a bargain. The same is true of volumes in other series such as HBR Guide to…, Harvard Business Review on…, and Harvard Business Essentials. I also think there is great benefit derived from the convenience of having a variety of perspectives and insights gathered in a single volume. They travel well.

In all of the volumes in the HBR 10 Must Read series that I have read thus far, the authors and their HBR editors make skillful use of several reader-friendly devices that include “Idea in Brief” and “Idea in Action” sections, checklists with and without bullet points, boxed mini-commentaries (some of which are “guest” contributions from other sources), and graphic charts and diagrams that consolidate especially valuable information. These and other devices facilitate, indeed accelerate frequent review later of key points later.

There are ten articles in this book, plus a “bonus”: Michael E. Porter and James E. Heppelmann's "Why Every Organization Needs an Augmented Reality Strategy." The material -- together -- will help you to achieve several important strategic objectives.

More specifically, you will learn how

o Data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights
o Blockchain has the potential to restructure the economy
o Drones and driverless vehicles are becoming essential tools
o 3-D printing is making new business models possible and prototyping more realistic
o Augmented reality is transforming retail and manufacturing
o Smart speakers are redefining the rules of marketing
o Humans and machines are working together to reach new levels of productivity

Here are four brief excerpts to give you a sense of the thrust and flavor of the material in the book.

* * *

From "Artificial Intelligence for the Real World," Thomas H. Davenport and Rajeev Ronanki

Broadly speaking, AI can supplement three important business needs: automating business processes, gaining insight through data analysis, and engaging with customers and employees...Of the 152 projects we studied, the most common type [46%] was the automation of digital and physical tasks -- typically back-office administrative and financial activities -- using robotic process automation technologies. RPA is more advanced than earlier business-process automation tools, because the "robots" (that is, code on a server) act like a human inputting and consuming information from multiple IT systems...

The second most common type of project in our study (38% of the total) used algorithms to detect patterns in vast volumes of data and iterpret their meaning. Think of it as "analytics on steroids" ... Projects that engage employees and customers using natural language processing chatbots, intelligent agents, and machine learning were the least common type in our study (accounting for 16% of the total). (Pages 1-3 and 6-7)

* * *

From "Why Every Organization Needs an Augmented Reality Strategy," Michael E. Porter and James E. Heppelmann

There is a fundamental disconnect between the wealth of digital data available to us and the physical world in which we apply it. While reality is three-dimensional, the rich data we now have to inform our decisions and actions remains trapped on two-dimensional pages and screens. This gulf between the real and digital worlds limits our ability to take advantage if the torrent of information and insights produced by billions of smart, connected products (SCPs) worldwide...

Augmented reality solves this problem by superimposing digital images and data on real objects. By putting information directly into the context in which we apply it, AR speeds our ability to absorb and act on it. (53 and 55)

* * *

From "Drones Go to Work," Chris Anderson

Drone economics are classically disruptive. Already drones can accomplish in hoyrs tasks that take people days. They can provide deeply detailed visual data for a tiny fraction of the cost of acquiring the same data by other means. They're becoming crucial in wsorkplace safety, removing people frok precarious processes such as cell-tower inspeaction. And tghey offer, lkiterally, a new view into businedss. Their low-overhead persoectuve is bringing new insights and capabilutries to fields and factories alike...

Drones are ubiquitous as sprinklers: We've come a long way from weapons, sci-fi movies, and headlines. But in the prosaic applications of advanced technologies lie their real impact. Once we find drones no longer novel enough to be worthy of HBR articles, my work will be done. (79 and 87)

* * *

From "Managing Our Hub Economy," Marco Iansiti and Karim R. Lakhani

The emergence of economic hubs is rooted in three principles of digitization and network theory. The first is Moore's Law, which states that computer processing will double approximately every two years. The implication is that performance improvements will continue driving the augmentation and replacement of human activity with digital tools...The second principle involves connectivity. Most computing devices today have built-in network connectivity that allows them to communicate with one another. Modern digital technology enables the sharing of information at near-zero marginal cost, and dual networks are spreading rapidly...This brings us to the third principle, a lesser-known dynamic originally posited by the physicist Albert-László Barabási: the notion that digital network formation naturally leads to the emergence of positive feedback loops that create increasingly important, highly connected hubs. As digital networks carry more and more economic transactions, the economic power of network hubs, which connect consumers, firms, and even industries to one another, expands. (158-159)

* * *

As the HBR editors correctly suggest, "If you read nothing else on how intelligent machines are revolutionizing business, read these definitive articles from Harvard Business Review." I also highly recommend these recently published books:

Human + Machine: Reimagining Work in the Age of AI
Paul R. Daugherty and H. James Wilson

Prediction Machines: The Simple Economics of Artificial Intelligence
Ajay Agrawa, Joshua Gans, and Avi Goldfarb"

Product details

  • Series HBR's 10 Must Reads
  • Paperback 192 pages
  • Publisher Harvard Business Review Press (January 15, 2019)
  • Language English
  • ISBN-10 1633696847

Read HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article &quotWhy Every Company Needs an Augmented Reality Strategy&quot by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books

Tags : HBR's 10 Must Reads on AI, Analytics, and the New Machine Age (with bonus article Why Every Company Needs an Augmented Reality Strategy by Michael E. Porter and James E. Heppelmann) [Harvard Business Review, Michael E. Porter, Thomas H. Davenport, Paul Daugherty, H. James Wilson] on . Machine learning and data analytics are powering a wave of groundbreaking technologies. Is your company ready? If you read nothing else on how intelligent machines are revolutionizing business,Harvard Business Review, Michael E. Porter, Thomas H. Davenport, Paul Daugherty, H. James Wilson,HBR's 10 Must Reads on AI, Analytics, and the New Machine Age (with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E. Porter and James E. Heppelmann),Harvard Business Review Press,1633696847,Artificial intelligence.,Data mining.,Disruptive technologies.,BUSINESS ECONOMICS / Leadership,BUSINESS ECONOMICS / Management,BUSINESS ECONOMICS / Strategic Planning,Business Economics/Leadership,COMPUTER,COMPUTERS / Human-Computer Interaction (HCI),COMPUTERS / Intelligence (AI) Semantics,Computer Applications,Computer/General,Computers/Intelligence (AI) Semantics,General Adult,Multiple Title Package,Non-Fiction,United States,business articles;data science; machine learning;artificial intelligence;disruptive technologies;data mining;industrial management;algorithms;strategic planning,data science; machine learning; disruptive technologies; data mining; industrial management; strategic planning; algorithms; artificial intelligence; business articles

HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books Reviews :


HBR 10 Must Reads on AI Analytics and the New Machine Age with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E Porter and James E Heppelmann Harvard Business Review Michael E Porter Thomas H Davenport Paul Daugherty H James Wilson 9781633696846 Books Reviews


  • This is one in a series of volumes that anthologizes what the editors of the Harvard Business Review consider to be “must reads” in a given business subject area, in this instance mental toughness. I have no quarrel with any of their selections, each of which is eminently deserving of inclusion. If all of these articles were purchased separately as reprints, the total cost would be almost $100 and the practical value of any one of them exceeds that. Given the fact that US now sells this volume for only $16.24, that’s quite a bargain. The same is true of volumes in other series such as HBR Guide to…, Harvard Business Review on…, and Harvard Business Essentials. I also think there is great benefit derived from the convenience of having a variety of perspectives and insights gathered in a single volume. They travel well.

    In all of the volumes in the HBR 10 Must Read series that I have read thus far, the authors and their HBR editors make skillful use of several reader-friendly devices that include “Idea in Brief” and “Idea in Action” sections, checklists with and without bullet points, boxed mini-commentaries (some of which are “guest” contributions from other sources), and graphic charts and diagrams that consolidate especially valuable information. These and other devices facilitate, indeed accelerate frequent review later of key points later.

    There are ten articles in this book, plus a “bonus” Michael E. Porter and James E. Heppelmann's "Why Every Organization Needs an Augmented Reality Strategy." The material -- together -- will help you to achieve several important strategic objectives.

    More specifically, you will learn how

    o Data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights
    o Blockchain has the potential to restructure the economy
    o Drones and driverless vehicles are becoming essential tools
    o 3-D printing is making new business models possible and prototyping more realistic
    o Augmented reality is transforming retail and manufacturing
    o Smart speakers are redefining the rules of marketing
    o Humans and machines are working together to reach new levels of productivity

    Here are four brief excerpts to give you a sense of the thrust and flavor of the material in the book.

    * * *

    From "Artificial Intelligence for the Real World," Thomas H. Davenport and Rajeev Ronanki

    Broadly speaking, AI can supplement three important business needs automating business processes, gaining insight through data analysis, and engaging with customers and employees...Of the 152 projects we studied, the most common type [46%] was the automation of digital and physical tasks -- typically back-office administrative and financial activities -- using robotic process automation technologies. RPA is more advanced than earlier business-process automation tools, because the "robots" (that is, code on a server) act like a human inputting and consuming information from multiple IT systems...

    The second most common type of project in our study (38% of the total) used algorithms to detect patterns in vast volumes of data and iterpret their meaning. Think of it as "analytics on steroids" ... Projects that engage employees and customers using natural language processing chatbots, intelligent agents, and machine learning were the least common type in our study (accounting for 16% of the total). (Pages 1-3 and 6-7)

    * * *

    From "Why Every Organization Needs an Augmented Reality Strategy," Michael E. Porter and James E. Heppelmann

    There is a fundamental disconnect between the wealth of digital data available to us and the physical world in which we apply it. While reality is three-dimensional, the rich data we now have to inform our decisions and actions remains trapped on two-dimensional pages and screens. This gulf between the real and digital worlds limits our ability to take advantage if the torrent of information and insights produced by billions of smart, connected products (SCPs) worldwide...

    Augmented reality solves this problem by superimposing digital images and data on real objects. By putting information directly into the context in which we apply it, AR speeds our ability to absorb and act on it. (53 and 55)

    * * *

    From "Drones Go to Work," Chris Anderson

    Drone economics are classically disruptive. Already drones can accomplish in hoyrs tasks that take people days. They can provide deeply detailed visual data for a tiny fraction of the cost of acquiring the same data by other means. They're becoming crucial in wsorkplace safety, removing people frok precarious processes such as cell-tower inspeaction. And tghey offer, lkiterally, a new view into businedss. Their low-overhead persoectuve is bringing new insights and capabilutries to fields and factories alike...

    Drones are ubiquitous as sprinklers We've come a long way from weapons, sci-fi movies, and headlines. But in the prosaic applications of advanced technologies lie their real impact. Once we find drones no longer novel enough to be worthy of HBR articles, my work will be done. (79 and 87)

    * * *

    From "Managing Our Hub Economy," Marco Iansiti and Karim R. Lakhani

    The emergence of economic hubs is rooted in three principles of digitization and network theory. The first is Moore's Law, which states that computer processing will double approximately every two years. The implication is that performance improvements will continue driving the augmentation and replacement of human activity with digital tools...The second principle involves connectivity. Most computing devices today have built-in network connectivity that allows them to communicate with one another. Modern digital technology enables the sharing of information at near-zero marginal cost, and dual networks are spreading rapidly...This brings us to the third principle, a lesser-known dynamic originally posited by the physicist Albert-László Barabási the notion that digital network formation naturally leads to the emergence of positive feedback loops that create increasingly important, highly connected hubs. As digital networks carry more and more economic transactions, the economic power of network hubs, which connect consumers, firms, and even industries to one another, expands. (158-159)

    * * *

    As the HBR editors correctly suggest, "If you read nothing else on how intelligent machines are revolutionizing business, read these definitive articles from Harvard Business Review." I also highly recommend these recently published books

    Human + Machine Reimagining Work in the Age of AI
    Paul R. Daugherty and H. James Wilson

    Prediction Machines The Simple Economics of Artificial Intelligence
    Ajay Agrawa, Joshua Gans, and Avi Goldfarb